In less than twenty-four hours, grilling enthusiasts spent over $15,000 on BBQ Dragon’s Indiegogo campaign for its unique new charcoal chimney, the “Chimney of Insanity,” surpassing the company’s 30-day goal in just one day. Grilling and outdoor cooking has always been one of the most popular family activities, and an iconic part of American culture, but starting charcoal for cooking is not always the most enjoyable, or easy, part of grilling and barbecue. The innovative Chimney of Insanity promises to make starting charcoal faster, easier, and even fun. The company is offering deeply discounted pricing to introduce their chimney on Indiegogo, and as the campaign continues for 30 days, there is still an opportunity for barbecue lovers to buy one.
Current versions of charcoal chimneys require newspaper to be stuffed into the bottom end of the chimney, which is then flipped over and filled with charcoal. This closed-off design makes it difficult to add more paper if charcoal does not ignite on the first attempt. The Chimney of Insanity has a unique 90-degree intake vent built into the side of the chimney so additional paper and fire starters can be added at any time without lifting it up.
BBQ Dragon’s new charcoal Chimney of Insanity is designed to be easier to use, faster, and more versatile than old-style chimneys. But this is not where BBQ Dragon stopped with the crafting of the Chimney of Insanity, because a chimney cannot be insane unless it can be transformed into a charcoal blast furnace. The intake vent on the side of the Chimney of Insanity is perfectly fitted for attaching the BBQ Dragon grill fan. The side hole allows grillers to aim the fan or even just blow into the side, dramatically increasing oxygen flow, speeding ignition, and getting charcoal ready to cook in minutes, up to four times faster than other charcoal chimneys.
The Chimney of insanity works as a high-temperature, forced-air cooking stove, too. Grill steaks at temperatures of 1500 to 2000 degrees with just a small amount of charcoal by placing a cooking grate over the top of the chimney. By adjusting the speed of the BBQ Dragon, steaks can be seared on each side in less than a minute.
Bruce Prior, the company’s co-founder, explains, “We love grilling ourselves, which is why we got into this business, but it seems like most of the grilling tools that are available to consumers today haven’t seen the kind of innovation and contemporary design that is exploding in other fields of product development.”
The Chimney of Insanity Indiegogo campaign is now live and runs through November 27th. To be one of the early bird purchasers of the Chimney of Insanity, visit: https://www.indiegogo.com/projects/the-chimney-of-insanity#/.